Steer your product margins with the Afineo Product Performance and Sales Campaigns module! Anticipate, optimize and take control of your sales data in a single tool.
Save time analyzing your data
Cut your unsold stock radically
Improve your margins
With the Afineo Product Performance and Sales Campaigns module, optimize your promotional campaigns, anticipate sales results and improve your margins with precision and agility. See how our solution keeps you competitive while you take the right commercial decisions.
Say goodbye to catalogs and sales campaigns built on guesswork!
The purchase price goes up at one of your suppliers? Our module warns you of a potential drop in margin, so you can react quickly by changing product or supplier.
What is more, during your simulations, the module tells you whether your current selection risks missing the sales targets.
Easily find alternative products with stable prices and good margins to optimize your commercial offering.
The “product performance and sales campaigns” module of the Afineo platform allows BUT to manage all of its promotional offers through leaflets, to know precisely the success rate of a product including seasonality, and to anticipate stock levels.
In an environment where every product counts, taking the right decisions on stock, promotions and pricing is crucial. The smallest gap can lead to significant losses or to stockouts that disappoint your customers. That is why it is essential to have an effective tool to anticipate your needs and optimize your campaigns.
Discover the exclusive interview with Olivier Giroud, expert in collaborative solutions and associate director of Marketing-Highways, who shares his experience and his advice for maximizing the performance of marketing campaigns with advanced PIM solutions.
Extract from the interview:
“A well-designed PIM solution is not limited to managing your products, it must genuinely support your teams in anticipating and improving your commercial performance. It is a question of agility and precision in a world where every decision can affect your margins.”
– Olivier Giroud, associate director of Marketing-Highways
Would you like to know more about the concrete impact of a PIM solution on your performance?
Read the full article written by Olivier Giroud and discover how to optimize your communication campaigns and your promotional operations with an Afineo solution.
Afineo is a complete, modular and adaptive offering, designed to evolve in step with your company’s needs.
Your needs change? Shift your business into high gear in a single click!
Centralize and syndicate the product information that drives sales across every relevant channel.
Multiply your data and product performance and generate more opportunities by cross-referencing your data!
Take control of all your business data and unlock its full business potential, with a competitive edge in mind.
Take your data performance international by revealing its business intelligence.
Centralize and syndicate the right digital resources. Elevate the product experience.
Speed up the production of your print catalogs through automation.
Customize and produce all your in-store signage cost-effectively.
Simplify your approval steps in a dedicated collaborative space: productivity multiplied!
Collect your suppliers’ product data
quickly and easily,
with dedicated 24/7 access.
Your customers browse your offering in self-service, 24/7. Speed up the sales relationship.
Orchestrate rising competitiveness while keeping harmony across your network. Govern data and profitability!
Discover everything the all-in-one SaaS data management platform can do.
What if your product data became
a competitive advantage?
Since 2004, Afineo has been helping distributors, retailers and online sellers
centralize, validate and syndicate their product data.
Afineo, a key player in reference data management, offers a SaaS MDM, PIM and DAM platform to support the digital transformation of businesses. Our multi-domain cloud solutions make data management and data quality easier, while ensuring smooth integration with your digital ecosystem.
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