PIM and distribution guides to succeed with your omnichannel strategy

PIM and the world of distribution: an inseparable pair. Today, consumer goods distributors, retailers and specialist distribution networks are all equipping themselves with a PIM solution. Why? Our guides dedicated to PIM for distribution explain. Follow the best practices for Product Information Management.

Guides: understanding what a PIM brings to distribution

Our guides explain why Product Information Management has become a strategic priority for distributors.

Compliance, competition from pure players, and consumer expectations around product information mean that today, more than ever, you need to control how your product descriptions are syndicated.

Read our articles to find answers to your challenges:

• • How can I be sure I am meeting the legal requirements for the products I distribute?
  • How do I manage a large volume of references?
  • How do I speed up the commercial relationship with my suppliers?
  • How do I improve my business processes to become more responsive?
  • In an age of digital points of sale, how do I keep my product feeds consistent across sales assistant tablets, interactive kiosks and a mobile app?
  • How does a PIM solution simplify managing and syndicating my commercial offer, for print and for online selling alike?

Other guides worth reading:

Learn more about using a PIM for e-commerce
Learn more about using a PIM for print
Every concept you need to know to succeed with your PIM project

PIM: dedicated support for distributors

Most distributors say they want support in order to rationalize their approach to technology.

Drawing on proven experience with distribution players, the Afineo teams provide assistance and advice.

Our expert consultants and PIM project managers help you by carrying out an opportunity audit specific to your company: your technology stack and the needs and habits of your teams are all taken into account.

We then deploy a platform configured so the whole company can reach performance levels it has never seen before.

That leaves you free to concentrate on rolling out your omnichannel strategy, with product data of impeccable quality and business processes running at their best.